Model wearing a beige and white fur coat over a beige turtleneck sweater.

About Us

Welcome to Boston Proper®!
Welcome to Boston Proper®. For over thirty years, we have been a best-kept secret for women over forty, making on-trend, unique, high-quality fashion that works for every occasion. We are a group of committed, passionate individuals who work as a team to put our customers’ needs and wants front and center.
Model wearing a black and white floral print scuba dress and white rosette embellished long coat.

As creators, we obsess over designing clothes that make women look and feel amazing. We interpret runway style for the everyday and do it at a great price. We develop exclusive prints, fabrics, and genius cuts, focusing on fit and feel, then add the standout details that take our styles to the next level for a bounty of confidence and compliments.

Model wearing a pink sequin cowl neck top under a pink plush cardigan, off-white embellished belt, white jeans, and pearl hoop earrings.

As curators, we immerse ourselves in the details, using our unique take on style to put together head-to-toe looks that are versatile, flattering and show off the best possible you.

Model wearing a gray metallic moto jacket, metallic white charmeuse blouse, and silver sequin pants.

We are:
Redefining age-appropriate fashion.
Empowering women with style.
Elevating confidence to enable women to be everything they want to be.

We Are:
Boston Proper